People love videos. We mean, they love videos. With a passion.
Consider the facts:
Over 100 million Internet users in the U.S. watch videos each day
74% of all online traffic in 2017 will be related to video
52% of marketing pros say video has the best ROI of all content types
6 billion – with a B – hours of video are watched every month on YouTube
Videos drive many times more engagement on social media than text, images, or links
Videos form the most popular type of online content, by far. As it turns out, people would much rather watch a video than read a wall of text or stare at a picture. When that video is engaging, informative, and useful, it’s even better.
If you want to spice up your digital marketing and communicate a message in the most stimulating format, try videos and video marketing (and become a superstar! Maybe).
There’s really no limit to what you can do with a video.
You can highlight a new product, promote an event, share tips and advice, explain a process, showcase team members, share testimonials, and much, much more. You can also create a video to just entertain people and get them to like your brand.
Video can do it all. It can drive engagement by giving people something to talk about and share. It can build brand recognition. It can break down complicated processes and products into something people can understand. It can probably even cook, clean, and do the laundry, too.
And videos are easier – and less expensive – to create than you probably think. That’s one reason why so many people are taking advantage of them today: because technology has made video eminently accessible to anyone.
Andy Warhol once said that in the future, everyone will have 15 minutes of fame. Well, the future is here – but who said anything about just 15 minutes?
At Digilaxy, we can help you find the best video production capabilities in the area, fit for businesses of all sizes that want to incorporate video into their marketing campaign.
We can also show you creative ways to use video to drive engagement, persuade clients, and deliver better results for your digital marketing.
If you’re not making videos, you’re behind – and your competitors are hogging the spotlight. Get top billing online by shooting videos for your business and get the word out in the most impressive format on the market today.
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